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Radical Personas
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Persona Library · Country

Synthetic Personas — International

20 profiles from beyond the DACH region — from a London cardiologist to specialists and decision-makers in other markets. For anyone testing across borders who wants to know how an international audience takes in a website, an ad, or an offer. Each persona comes with its own biography, a Big Five profile, and a documented decision style.

20 Personas · 10 Life-Worlds