DE
EN
Free
Free
- 2 Reviews per month
- 2 Personas per Review
- Chat (up to 3 / Review)
- PDF report (basic)
- AI summary
§ I Opening
Pricing
Five plans, one logic. Cancel monthly.
Start free, with no time limit and no credit card. You only upgrade when your volume grows. From Pro (up), teams and agencies collaborate in one shared account and manage multiple Brand Profiles for different clients. All prices excl. VAT (net), cancel anytime, no setup fee.
After the second Review of the month, the free plan pauses. Upgrades happen only on an active click — no silent charges.
Radical Innovators GmbH · Linz, Austria · VAT ID available for B2B invoicing
Traditional panel
€15,000+ / year
A typical usability panel: four to five figures per study, and recruiting takes weeks. (User Interviews, 2025: 29% of teams have less than $10,000 in annual research budget.)
Time per project
42 days on average
Traditional UX research projects take 42 days on average. (Dscout, survey of 300+ UX researchers.)
Radical Personas
from €29 / month
Essential €19, Pro €99, Business €499, Enterprise on request. Free plan with no credit card. First result in about 20 minutes.
§ II Recommendation
Plan Finder
Which plan fits you?
Four quick questions — we suggest the right plan.
§ III Plans
All five plans at a glance
Billed monthly, cancel anytime. Upgrade or downgrade whenever you need.
Essential
€29/ month
All of Free, plus:
- 10 Reviews per month
- 4 Personas per Review
- Unlimited chat
- PDF report (full)
- DPA available
Pro
€149/ month
All of Essential, plus:
- 50 Reviews per month
- 6 Personas per Review
- 3 team accounts
- 5 Brand Profiles
- White-label PDF
- Journeys up to 5 pages
- Quick Wins & Trade-offs
- Priority support
Business
€749/ month
All of Pro, plus:
- 250 Reviews per month
- 12 Personas per Review
- 6 team accounts
- 10 Brand Profiles
- Dedicated contact
- Journeys up to 10 pages
Enterprise
Price on request
All of Business, plus:
- Unlimited Reviews
- Unlimited Personas
- Unlimited team accounts
- Uptime SLA
- Journeys up to 20 pages
- Compliance (GDPR, FADP)
- On-premises
- SSO / SAML
Fair-use policy applies.
All prices excl. VAT (net) · Reverse charge with a valid EU VAT ID · Invoicing in EUR
§ IV Comparison
Feature matrix
Exactly what each plan includes.
The complete list — no asterisks. The 8-layer Persona profile is part of every plan, including the free plan. The differences are volume, team features, and compliance.
| Feature | Free | Essential | Pro Recommended | Business | Enterprise |
|---|---|---|---|---|---|
| Usage | |||||
| 8-layer Persona profiles Our methodological foundation — in every plan. | Included | Included | Included | Included | Included |
| Personas per Review | 2 | 4 | 6 | 12 | Fair use |
| Reviews per month | 2 | 10 | 50 | 250 | Fair use |
| Persona Finder (AI-assisted selection) | |||||
| Persona Groups (static + smart/rule-based) | |||||
| User journeys (multi-page) Landing page + follow-up pages. | — | — | up to 5 pages | up to 10 pages | up to 20 pages |
| Chat with Personas | up to 3 / Review | ||||
| Social carousels (multi-slide posts) | |||||
| A/B test (compare two variants) | |||||
| Object types | |||||
| Websites & landing pages | |||||
| Ads | |||||
| Emails | |||||
| Logos | |||||
| Social Media Posts | |||||
| Products | |||||
| Proposal Check | |||||
| Ask the Room | |||||
| Analysis & export | |||||
| PDF Report | |||||
| White-label PDF Your logo, no Radical branding — ideal for agencies that pass the report on to clients. | |||||
| AI summary Condenses all Persona voices into consensus, conflicts, and a recommendation — in every plan. | |||||
| Quick Wins (AI suggestions) Beta — consensus recommendations from the Personas. | |||||
| Trade-off cards Beta — strategic conflicts between Personas. | |||||
| API access Planned — expected Q4 2026. | planned | planned | |||
| Team | |||||
| Single user | |||||
| Team members Counts include the owner — Pro: owner + 2 invitees, Business: owner + 5 invitees. | 1 (just you) | 1 (just you) | up to 3 (incl. owner) | up to 6 (incl. owner) | Unlimited |
| Multiple Brand Profiles Parallel brand/client Workspaces with their own Personas, Reviews, and Templates — ideal for agencies and multiple client brands. | 1 | 1 | up to 5 | up to 10 | Unlimited |
| SSO / SAML On request for Enterprise. | |||||
| Support & SLA | |||||
| Community forum | |||||
| Email support | |||||
| Priority support | |||||
| Dedicated point of contact | |||||
| Uptime SLA | — | — | — | — | Individually agreed |
| P1 support response time (target) | — | ~24 hrs | ~8 hrs | ~4 hrs | |
| Contract basis | Standard terms | Standard terms · DPA available | Standard terms · DPA available | Standard terms · DPA available | Master service agreement (MSA) · custom DPA |
| Payment methods | — | Credit card · SEPA | Credit card · SEPA | Credit card · SEPA · invoice | Invoice · purchase order · annual billing |
| Compliance & hosting | |||||
| GDPR compliant (EU) | |||||
| Austrian DSG compliant (AT) | |||||
| EU hosting (AT/DE) | |||||
| Custom hosting (on-premises / dedicated instance) | |||||
| Compliance review (GDPR, Swiss FADP, industry standards) | |||||
Compare two plans
Usage
Feature
Free
Pro
8-layer Persona profiles
Our methodological foundation — in every plan.
Included
Included
Personas per Review
2
6
Reviews per month
2
50
Persona Finder (AI-assisted selection)
Persona Groups (static + smart/rule-based)
User journeys (multi-page)
Landing page + follow-up pages.
—
up to 5 pages
Chat with Personas
up to 3 / Review
Social carousels (multi-slide posts)
A/B test (compare two variants)
Object types
Feature
Free
Pro
Websites & landing pages
Ads
Emails
Logos
Social Media Posts
Products
Proposal Check
Ask the Room
Analysis & export
Feature
Free
Pro
PDF Report
White-label PDF
Your logo, no Radical branding — ideal for agencies that pass the report on to clients.
AI summary
Condenses all Persona voices into consensus, conflicts, and a recommendation — in every plan.
Quick Wins (AI suggestions)
Beta — consensus recommendations from the Personas.
Trade-off cards
Beta — strategic conflicts between Personas.
API access
Planned — expected Q4 2026.
Team
Feature
Free
Pro
Single user
Team members
Counts include the owner — Pro: owner + 2 invitees, Business: owner + 5 invitees.
1 (just you)
up to 3 (incl. owner)
Multiple Brand Profiles
Parallel brand/client Workspaces with their own Personas, Reviews, and Templates — ideal for agencies and multiple client brands.
1
up to 5
SSO / SAML
On request for Enterprise.
Support & SLA
Feature
Free
Pro
Community forum
Email support
Priority support
Dedicated point of contact
Uptime SLA
—
—
P1 support response time (target)
—
~24 hrs
Contract basis
Standard terms
Standard terms · DPA available
Payment methods
—
Credit card · SEPA
Compliance & hosting
Feature
Free
Pro
GDPR compliant (EU)
Austrian DSG compliant (AT)
EU hosting (AT/DE)
Custom hosting (on-premises / dedicated instance)
Compliance review (GDPR, Swiss FADP, industry standards)
Details may change as the product evolves. Detailed SLA and compliance terms are covered in the enterprise call.
§ V Enterprise
Enterprise call
A direct line for enterprise buyers.
For master agreements, individual SLAs, and security reviews, you talk directly to the founders. No layers of middlemen, no sales development reps.
Direct contact
Martin Kocijaz
Founder · Enterprise & DACH contact
Based in Linz, Austria · English or German
Enterprise offerings
- Master service agreement (MSA) + individual data processing agreement (DPA)
- Individually agreed uptime SLA with service credits and response-time targets for P1 incidents
- SSO/SAML (Entra ID, Okta, Ping), SCIM user provisioning on request
- On-premises deployment / custom hosting
- ISO 27001 roadmap · Trust Center
- Dedicated customer success manager (DACH)
§ VI Questions
Pricing FAQ
Twelve questions that come up before the decision.
Everything accounting, your tax advisor, or the legal team typically wants to know — right here, without fine print.
Can I cancel anytime?
Yes. Monthly subscriptions end with the current billing period; annual subscriptions end at the close of the annual term. No cancellation hurdles, no minimum term beyond the interval you booked.
What happens on the free plan if I exceed the Quota?
Nothing bad. The Quota is a hard cap — further Reviews are simply not possible on the free plan until the next month. We never bill you extra unless you actively upgrade.
How is VAT calculated?
All displayed prices are net (excl. VAT). Consumers pay their country’s VAT on top (Austria 20%, Germany 19%, Switzerland 8.1%). B2B customers in other EU countries with a valid VAT ID receive a reverse-charge invoice without VAT.
Annual or monthly — how big is the discount?
With annual billing, effectively about a 17% discount — two months included. The annual subscription is a twelve-month commitment; after that it renews yearly, with cancellation at the end of each term.
Can I switch between plans?
Yes. An upgrade takes effect immediately and is billed pro rata. A downgrade takes effect with the next billing period — you keep the Quota you already booked until then.
Where is my data stored?
In the EU by default — our hosting environment is in Austria and Germany, GDPR- and Austrian DSG-compliant. Enterprise customers can arrange custom hosting in a dedicated instance or an on-premises deployment. Details in the enterprise call.
Which payment methods do you accept?
Essential and Pro: credit card (VISA/Mastercard) and SEPA direct debit. Business: additionally, payment by invoice. Enterprise: invoice against purchase order, annual billing, individual payment terms negotiable.
What happens when I use up the free plan?
Your account pauses after the last Review of the month. NOTHING is booked or switched automatically. You actively decide whether to move to Essential/Pro/Business or wait until the next month. No auto-upgrade, no credit card on file without your consent.
What happens to my data after I cancel?
A 30-day data export window via CSV/PDF. After 30 days, all account data is deleted in line with the GDPR (technical and organizational deletion under Art. 17). Invoice data is retained for 7 years under Austrian retention law.
Is there a data processing agreement (DPA)?
Yes. For Business and Enterprise: an individually negotiable DPA, available as a PDF on request. For Essential and Pro: a standard DPA is integrated into the terms of service. A list of subprocessors (LLM providers, hosting) is available on request.
Where can I download past invoices?
In your account area under “Invoices,” as PDFs. The last 24 months are available at any time. Every invoice includes the VAT breakdown, VAT ID, and reverse-charge note (for EU B2B with a valid VAT ID).
How much notice do you give before a price increase?
At least 60 days, in writing by email. Active annual subscriptions keep their existing price until the end of the term. Monthly customers can cancel before the change takes effect.
§ VII Limits
Honestly Where the limits are — so you know before you decide.
What synthetic personas can do, what they cannot — and where they are ideal. Short and in plain language.
Read more Show less
What synthetic personas can do
About 20 minutes from upload to finished PDF. A breadth of perspectives across two to twelve Personas per Review — with no fixed limit on the Enterprise plan (fair use). Reproducible Scores: same configuration, comparable results. And all of it at a fraction of the cost of a traditional panel.
What they cannot do
Replace real users with real willingness to pay. Capture extreme reactions at their full magnitude — synthetic responses tend toward the middle (Nielsen Norman Group, 2025). Fully represent highly specific niche subcultures.
Where they are ideal
A first validation pass before real research. Copy testing. A/B hypotheses before launch. Pitch preparation with multiple voices. A reality check on your landing page, ad, or email — before the budget goes out.
What happens at the limit
When you reach the monthly limit, your account pauses for the rest of the month. Nothing is topped up or switched automatically. You upgrade actively when you need more.
Our promise: no smoke and mirrors. A fast, science-based complement to real user research — not a replacement for it. We name this limit in every sales conversation.
§ VIII Get started
Start for free — and see for yourself.
No credit card, no time limit, no setup fee. Find out whether Radical Personas fits — at your own pace.
Radical Innovators GmbH · Linz, Austria · VAT ID available
EU hosting by default · GDPR + Austrian DSG · DPA on request