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Radical Personas
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§ I Promise
8 layers · 20 min · 2 free Reviews

Honest feedback in 20 minutes. Not from a prompt. From a persona.

Radical Personas puts your website, ad, email, or product idea in front of synthetic personas — and returns Scores, reasoned feedback, and a citable PDF report.

Radical Personas is a synthetic user research tool for early-stage marketing, UX, and product feedback.

Before avg. 42 days from €2,000
Now < 20 min from €4.17

Traditional UX research averages 42 days and starts at €2,000 per study. With Radical Personas: under 20 minutes, and from €4.17 per Review. The free plan costs nothing.

73% of market researchers already use synthetic responsesQualtrics 2025
up to 4× ROI on redesigns
backed by personasForrester 2010

Stanford HAI (Park et al., 2024 — preprint, n=1,052): ≈85% replication accuracy, benchmarked against the test-retest reliability of human self-responses. From €4.17 per Review — instead of €2,000–€15,000 per study.

§ IIDiversity
Persona pool

Over 200 synthetic personas · DACH and international, custom personas on request

New personas join weekly — from a metal-fabrication shop owner to a bank director. Each card opens the full profile.

View all Personas →
Franz Hinterberger — view profile
48 · Managing director, metal fabrication SME
Wels, Upper Austria
Aisha Patel — view profile
31 · Resident Physician (Cardiology)
London, United Kingdom
Maria García — view profile
45 · Secondary school teacher (Spanish & history)
Valencia, Spain
David Okafor — view profile
35 · Startup founder (mobile payments fintech)
Lagos, Nigeria
Fatima Yilmaz — view profile
32 · Cashier (part-time)
Duisburg, Germany
Werner Hoffmann — view profile
53 · Administrative clerk (tax office)
Erfurt, Germany
Yuki Tanaka — view profile
62 · Flower Shop Owner
Osaka, Japan
Herbert Gruber — view profile
56 · Department head (Graz city administration)
Graz, Austria
Derya Yıldırım — view profile
42 · Master Hairdresser (Own Salon)
Linz, Austria
Julia Neubauer — view profile
38 · Innovation manager (steel group, corporate headquarters Linz)
Linz, Austria
Sabrina Weiss — view profile
38 · Office administrator (part-time, 20 hrs/week)
Traun, Upper Austria, Austria
Leila Hosseini — view profile
38 · Dentist (own practice, Vienna-Neubau)
Vienna-Josefstadt, Austria
Günter Reisinger — view profile
51 · Early retiree (ex-truck driver · part-time plant security)
Wels-Land, Upper Austria, Austria
Mathias Steiner — view profile
42 · Senior Software Engineer · tech corporation in Linz, self-employed on the side (IT services)
Linz, Upper Austria
Sandra Pichler — view profile
38 · Head of IT (Head of IT & Infrastructure, logistics / e-commerce fulfillment provider, ~280 employees)
Vienna
Notburga Trummer — view profile
52 · Head of Purchasing / Head of Procurement & Raw Materials (family-run food and beverage producer, canned vegetables & juices, ~180 employees)
Seewinkel, Burgenland
Andrea Kaltenböck — view profile
51 · Plant Manager (plastic injection-molding and metalworking supplier, automotive / household appliances, ~180 employees, three-shift operation)
Sierning near Steyr, Upper Austria
Nadine Horvath — view profile
29 · Managing Director (mid-handover) of a family-run agricultural machinery and farm-equipment trade business (~20 employees), Seewinkel, Burgenland
Tadten, Seewinkel, Burgenland
Marco Sedlak — view profile
32 · Owner & Managing Director of a club and events business (nightlife / hospitality, Vienna, ~15 core staff plus freelance DJs, security and bar crew)
Vienna-Leopoldstadt (2nd district)
Wolfgang Ecker — view profile
41 · Service technician for building services and medical technology, Kepler University Hospital Linz (Med Campus III)
St. Valentin, Amstetten district, Lower Austria
Petra Horvat — view profile
38 · Contract services clerk at an insurance company (Graz)
Unterpremstätten near Graz, Styria
Alfred Pramreiter — view profile
70 · Retiree (former freight-forwarding dispatcher, Wels area)
Wels-Pernau, Upper Austria
Bettina Feldhofer — view profile
45 · Head of HR, plant-engineering supplier (sheet-metal/welded assemblies & control wiring, ~180 employees)
Thalheim bei Wels, Upper Austria, Austria
Christian Zauner — view profile
47 · Skilled metalworker (maintenance, large steel group, Linz)
Leonding-Doppl, Upper Austria
Elif Aydın — view profile
33 · Industrial clerk (order processing, hardware supplier for window and door systems, Rhine Valley, approx. 220 employees)
Lustenau, Vorarlberg
Donna Register — view profile
56 · operating partner, industrials-focused private equity investor (Atlanta)
Newnan, Georgia (Atlanta suburb), USA
Cornelia Kirnbauer — view profile
38 · corporate and agricultural relationship manager, small cooperative regional bank in a rural wine-growing region of Burgenland
Horitschon, Burgenland, Austria
Rupert Kollmann — view profile
56 · Forestry worker for the Austrian Federal Forests (Österreichische Bundesforste), part-time farmer-forester on the family's mountain farm, Mürz Valley (Upper Styria)
Frein an der Mürz, municipality of Neuberg an der Mürz, Bruck-Mürzzuschlag district, Styria
Nora Steininger — view profile
27 · Software tester (quality assurance), mid-sized software company, Graz
Graz-Gösting, Styria, Austria
Elisabeth Harm — view profile
42 · Freelance painter (oil & watercolor) — animal portraits, landscapes, painting classes
Strengberg, Amstetten district, Lower Austria
Herta Zeilinger — view profile
61 · Head waitress (Zahlkellnerin with cash-collection duty), tradition-steeped coffeehouse in Vienna's Innere Stadt
Vienna-Favoriten, Austria
Leopold Dangl — view profile
61 · Master baker with his own bakehouse
Zwettl, Waldviertel, Lower Austria
Raphael Zach — view profile
35 · Stabswachtmeister (senior NCO), instructor in the Austrian Armed Forces
Garrison in Lower Austria
Egon Schrattenholzer — view profile
63 · Retiree — former claims examiner at an insurance company (early-retirement corridor pension)
Feldkirch, Vorarlberg (Austria)
Robin Hierzer — view profile
28 · IT support, first-level (internal helpdesk)
Graz-Lend, Styria
Doris Rauter — view profile
51 · Buffet and canteen worker, staff canteen kitchen of a large institution
Klagenfurt, Carinthia
Gottfried Wassertheurer — view profile
63 · Retired land surveyor
St. Stefan im Gailtal, Hermagor district (Carinthia)
Johann Kroboth — view profile
71 · Retiree — former winegrower (Blaufränkisch, a red grape variety), the farm transferred to his son through an Übergabsvertrag, the formal handover contract
Kleinwarasdorf, in the municipality of Großwarasdorf, Oberpullendorf district (Mittelburgenland, Burgenland, Austria)
Matthias Schörghofer — view profile
38 · Vocational school teacher for metal technology, active Google Local Guide
City of Salzburg
Carina Rieder — view profile
31 · Dispatcher (load dispatching), freight-forwarding company in Tyrol's Lower Inn Valley
Schwaz, Tyrol
René Gallob — view profile
38 · Regional bus driver — administrator of a local Facebook group
Wolfsberg, Carinthia (Lavanttal)
Benjamin Nguyen — view profile
39 · Head of E-Commerce & Online Shop, Austrian shoe and sporting goods retail chain (around 90 branches)
Wiener Neudorf, Lower Austria
Ingo Baumann — view profile
58 · Operations manager · tree nursery and garden center (around 25 employees)
Ludwigsburg area, Baden-Württemberg (Germany)
Manfred Lipp — view profile
46 · Chairman of a football club (Landesliga, around 300 members) · full-time shift supervisor at a paper mill (around 180 employees)
Fohnsdorf, Styria
Jacqueline Pfeiffer — view profile
31 · Retraining as a nursing assistant (care stipend) · previously deputy branch manager, shoe-and-sports retail chain (around 70 stores)
Steyr, Upper Austria
Siegfried Schober — view profile
68 · Retired; formerly a vocational school teacher for metal technology
Vöcklabruck, Upper Austria
Edeltraud Pucher — view profile
72 · Retiree, formerly a sales clerk at a textile shop
Eisenstadt, Burgenland, Austria
Esra Kaya — view profile
36 · Brand Manager · Beverage Producer (mineral water, lemonade sodas, around 600 employees)
Vienna-Favoriten, Vienna
§ III Process
How it works

Three steps to feedback with a stance, a rationale, and the exact passage to back it up.

  1. 01

    Add your object

    App screenshot: choosing the object type in the Review wizard

    Eight object types, from a single social media post to an entire website — whatever carries your message, your Personas will review it.

    • Website
    • Ad
    • Email
    • Logo
    • Social Media
    • Product
    • Proposal Check
    • Ask the Room
  2. 02

    Choose Personas + Criteria

    App screenshot: the Persona Library for choosing your target audience

    Over 200 synthetic personas ready to use, filterable by Life-World and bias — new ones are added every week. Plus ready-made Criteria templates for every object type.

  3. 03

    Review in ~20 minutes

    App screenshot: a finished Review with Scores and Persona feedback

    Scores per criterion, verbatim comments from every Persona, an AI summary, a PDF report — and afterward, you go straight into a conversation with the Personas.

“Three superlatives, zero evidence. Anyone who wants to sell me something needs to argue with more rigor.”
Persona #030 · Hannah Bergmann · NGO project lead · On a health-supplement landing page
Persona Chat

The Review is just the beginning.

Every Persona stays available after the Review — in character, with memory of what they said. Ask why a Score turned out the way it did, or what would have convinced them. An interview that takes minutes, not weeks.

Margarethe von Altenberg
Margarethe von Altenberg
CEO · Private Bank · Vienna
6.6/10
Why only 6.6 out of 10?
The site comes across as competent, but it still owes me proof. I see promises — no reference clients, no numbers. At my level, trust is delivered, not felt.
What would it take to convince you?
A named client with results, a methodology I can follow, a price without asterisks. Deliver that — and the 6.6 quickly becomes an 8.0.
What did you like?
The clear structure, and the absence of theatrics. I take that seriously. Now back it up with the same substance.
Suggested questions
Type a message…
§ IV Limits
To be honest

Synthetic personas complement real user research — they don't replace it (Nielsen Norman Group, 2024).

Who’s behind it

Radical Personas is a synthetic user research tool from Austria — built by two founders in Linz, with two decades of hands-on persona work behind them.

About us
§ V Comparison

A prompt isn’t research. A panel takes weeks. We sit in between.

Comparison point Generic LLM Radical Personas Traditional panel
Persona depth Usually age, gender, job title 8 psychological layers (Big Five · biases · Life-Worlds) Real people, unfiltered
Reproducibility Stochastic (prompt-dependent) Reproducible, weighted Scores Depends on the panel
Scientific basis prompt-specific, corpus unknown Stanford HAI · Kahneman · Schmitt et al. Moderator and participant bias
Time to results Response time: instant ~20 min to PDF report Avg. 42 days (Dscout)
Cost Included in your LLM plan from €4.17 per Review €2,000–€15,000 per study
Stakeholder output Chat log export PDF report with Scores + AI summary External report, usually extra
Full comparison (12 criteria) → ← Scroll to see more →
§ VI Economics
A question of scale

Two orders of magnitude. In your favor.

Traditional

€2,000 to €15,000 per study, and 42 days on average until you see results.

Source: Dscout

Radical Personas

From €4.17 per Review. Free to try, no credit card required.

The math

A weak message usually surfaces after weeks in the market. With Radical Personas, it surfaces in 20 minutes.

Sample report — cover page
The end result

The result is a PDF that holds up in meetings.

A scorecard for every criterion, verbatim comments from each Persona, and an AI summary — formatted for stakeholders, not dashboards.

§ VII Testimonials
What customers say

What our customers use it for.

Independent professionals and small teams from the German-speaking market (DACH) who use Radical Personas in their day-to-day work — from websites to ads to positioning. Quotes translated from German.

I run every new episode past several Personas. I see right away where the message loses people — and sharpen it before the episode goes live.
Daniel Friesenecker
Daniel Friesenecker
Podcast Strategist & Coach · TheAngryTeddy
↗
With Radical Personas, I test ads and posts on matching audiences before they run. That makes my recommendations defensible — I can show why something works.
Mario Hilger
Mario Hilger
Social Media Manager
↗
I had my positioning reflected back to me by very different personalities. I would never have seen those blind spots on my own.
Petra Baumgarthuber
Petra Baumgarthuber
Leadership Coach & Consultant
↗
Finally, feedback that comes with reasons — not just “like it” or “don’t like it.” Very valuable for growing my business.
Alfred Baumgarthuber
Alfred Baumgarthuber
Owner · Licht-Konzept
↗
Honest feedback from your target group is hard to come by. With Radical Personas, I have it in minutes — backed by real reasoning, not just a number.
Georg Gumpinger
Georg Gumpinger
Managing Director · Gut&Co Test & Consulting
↗
The Personas read my website like a skeptical board: polite in tone, merciless on substance. Exactly the sparring you’d want from colleagues — and never get.
Thomas Moshammer
Thomas Moshammer
Mentor Coach for Executives
↗
In the Persona test, the young trainee instructor and the mid-career switcher debate our course page at the same time — and they thoroughly disagree. Exactly the friction we need before the season starts, not once the course is underway.
Johann Reisenberger
Johann Reisenberger
COO · Snowsports Academy
↗
My clients are at a turning point in their careers — one wrong phrase, and interest turns into hesitation. Luckily, the Personas hesitate out loud: they tell me which sentence they get stuck on, and why.
Andreas Weidinger
Andreas Weidinger
Career Coach & Trainer
↗
§ VIII Plans
Pricing

Four plans. From your first Review to company-wide use.

Free plan to try it out — no credit card. More Reviews when you need them. No setup fee.

Billed monthly, cancel anytime. Upgrade or downgrade whenever you need.

Free

Solo, to try it out

€0
  • 2 Reviews per month
  • 2 Personas per Review
  • Chat (up to 3 / Review)
  • PDF report (basic)
  • AI summary
For most

Pro

Individuals, teams up to 3

€149/ month
All of Free, plus:
  • 25 Reviews per month
  • 5 Personas per Review
  • Unlimited chat
  • PDF report (full) with your own logo
  • Persona groups
  • Share reports
  • 3 team accounts
  • 5 Brand Profiles
  • Journeys up to 5 pages
  • Quick wins & trade-offs
  • Priority support

Business

Agencies and teams up to 6

€749/ month
All of Pro, plus:
  • 150 Reviews per month
  • 10 Personas per Review
  • 6 team accounts
  • 10 Brand Profiles
  • Dedicated point of contact
  • Journeys up to 10 pages

Enterprise

From 100 employees

Price on request
All of Business, plus:
  • Reviews as needed
  • Personas as needed
  • Team accounts as needed
  • Journeys as needed
  • Uptime SLA by agreement
  • Compliance (GDPR, Austrian DSG)
  • On-premises on request
  • SSO / SAML

Scope and terms are agreed individually.

All prices excl. VAT (net) · Invoicing in EUR · Reverse charge for EU B2B with a valid VAT ID (our VAT ID: ATU83511549)

2 Reviews a month at no costPro from €149/month (net, B2B)Cancel anytime See all plans →

§ IX Start

See what your Personas say about your next draft.

Free plan, no credit card. Try it and see if it fits.